On the Air. Online. Behind the Scenes.

Specs Howard’s 12-month Broadcast Media Arts (BMA) program trains students in the core radio, television and new media broadcasting skills needed to bring stories to life on-air and on the web.

A blended curriculum provides students with online learning, hands-on experience, and on-site training in multiple editing labs, radio and television studios, and on-campus radio stations.

Successful BMA graduates will possess the knowledge, skills, and competencies to:

  • Deliver on-air news, sports, weather and features
  • Write news stories for on-air broadcast
  • Market and manage company branding via web and social media
  • Edit program material using non-linear editing stations
  • Operate professional news gathering equipment
  • Work with industry-standard software to create audio, video and graphic effects
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Specs Howard has been training broadcast professionals since 1970.

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Broadcast Media Arts (BMA) students have access to classrooms, studios, labs, faculty and the Learning Resource Center, all in one location.

BMA students work with the school’s radio and video equipment over a 12-month period, with access to Electronic News Gathering (ENG) and Electronic Field Production (EFP) equipment, including video cameras, lighting gear, field audio equipment and other equipment used in radio and television studios.

BMA Students are loaned a Google Chromebook as part of our SHARE program for the duration of their enrollment at the Specs Howard School, and have access to reference materials, computers and A/V resources at the SHS Learning Resource Center.

Learn more about the BMA curriculum.
To learn more about studying at the Specs Howard School of Media Arts, request information or schedule a tour, please call us at (248) 358-9000 or complete the form on this page.

The disclosure information listed below is regarding the Broadcast Media Arts program – On-time Graduation Rates, Median Loan Debt, Placement Rates and Occupational Information.

Program Name: Broadcast Media Arts

• This program is designed to be completed in 48 weeks.

• This program will cost $16,950.00 for tuition/fees and $28.00 for books/supplies if completed within normal time. There may be additional costs for living expenses. These costs were accurate at the time of posting, but may have changed.

• Of the students who completed this program within normal time, the typical graduate leaves with $12,568.00 of debt.

• The following States do not have licensure requirements for this profession: Michigan

• For more information about graduation rates, loan repayment rates, and post-enrollment earnings about this institution and other postsecondary institutions please click here:
https://collegescorecard.ed.gov/